Nike's 'What Moves You' campaign empowered women to do fitness their way. It's not about how you move, it's about what you moves you.
Assignar is the time-saving app for construction pros. These direct response ads were aimed at driving prospects to sign up for a free trial of the software.
Blinksale is the simplest solution to sending digital invoices and getting paid online. With less admin headache, freelancers and small businesses can spend more time actually doing the work they love—the work that gets them paid.
XO Marriage helps couples achieve the healthy marriages they’ve always dreamed of. These ads promote ‘The Naked Marriage,’ a guide to better sex, deeper Intimacy, and lifelong love.
When a sustainable clothing company needed help naming their brand, I came up with PREREQ — because any good wardrobe is built on a solid foundation of high-quality basics.
In the same way that good garments are essential for a solid wardrobe, the sustainability of manufacturing those pieces is essential for the health of the planet. I wrote a brand tagline to communicate PREREQ's commitment to being the antithesis of fast fashion.
As the primary lyricist for Happy Boy — a musical duo making catchy tracks for TV, film, and advertising — I like to blur the boundary between headlines and lyric lines. With my words in the mix, Happy Boy has captured the moods necessary to land placements with Apple, Google, Verizon, Nissan, ESPN, Disney, HBO Max, MTV, and more.
Then again, maybe the music is just cool 😀
MRC unifies and amplifies the voices of veterans, making them heard by America’s leaders and communities. This direct response campaign encouraged supporters to sign a petition calling on Congress to create legislation to give homeless veterans the help they need.
MSx is Stanford’s accelerated, one-year master’s program. These Facebook ads drove awareness of the program and conveyed that MSx is THE premier accelerated MBA for mid-career professionals.
MarriageToday gives people the resources to build a strong and lasting marriage. These Facebook ads pushed the ‘Return to Intimacy’ video series — a course helping couples recapture closeness and get back to intimacy.
A digital campaign announcing Musicbed Film Fest, a celebration of monumental films and the incredible scores that bring them to life.
Canopy gives families the tools to set boundaries for safer use of the internet. These Facebook and display ads were part of a DR campaign aimed at driving free trial sign-ups.
MRC aims to unify and amplify the voices of veterans and make them heard by America’s leaders and communities. The goal of this direct response campaign was to encourage supporters to sign a petition calling on Congress to create legislation that would help struggling veterans get the help they need.
Welcome to Stripes — the sidekick of brands wanting to make big moves on social.
A digital spot for premium olive oil brand Carapelli. The only thing more viscous than the oil is the script.
A quarterly publication by Musicbed, Film + Music highlights the nuances of working in the industries of music and film production.
I contributed artist spotlight pieces to the first three issues. My first job ever to go to print 🥲
